# Ektukra — llms.txt > Canonical AI context file for **Ektukra Creators Pvt. Ltd.** > Source of truth: https://ektukra.com > Companion file (full knowledge base): https://ektukra.com/llms-full.txt > Format: Markdown · Encoding: UTF-8 · Last regenerated: April 2026 --- ## 1. CORE ENTITY DATA | Field | Value | |---|---| | Legal name | Ektukra Creators Pvt. Ltd. | | Trade name | Ektukra | | Tagline | "That one piece which completes your brand" | | Positioning | One-Stop Destination for Multimedia Production and IT Solutions | | Founded | 2019 | | Country | Nepal | | Headquarters | Khairibot (also spelled Kharibot), Kapan, Kathmandu | | Office map | https://maps.app.goo.gl/1hcmFZ49q1CeRzpd6 | | Website | https://ektukra.com | | Reels subdomain | https://reels.ektukra.com | ### Contact protocols - **Primary phone / WhatsApp:** +977 9862605562 — `tel:+9779862605562` - **Secondary phone:** +977 9748274298 — `tel:+9779748274298` - **Email:** support@ektukra.com - **Inquiry response SLA:** within two business days - **Walk-ins:** accepted at the Kathmandu office for kickoff discussions - **Partner inquiry form:** https://ektukra.com/contact/ ### Leadership | Name | Role | Profile | |---|---|---| | Roshan Shrestha | CEO & Founder | https://ektukra.com/team/roshan-shrestha/ | | Prabin KC | Co-Founder / Managing Partner | https://ektukra.com/team/prabin-kc/ | | Roshani Shrestha | COO | https://ektukra.com/team/roshani-shrestha/ | | Sarthak Shrestha | Lead Executive | https://ektukra.com/team/sarthak-shrestha/ | | Rojan Shrestha | Creative Editor | https://ektukra.com/team/rojan-shrestha/ | ### Social proof channels | Platform | Handle | |---|---| | YouTube | @ektukra | | Instagram | @ektukra | | TikTok | @ektukraa | | Facebook | @ektukraa | | X (Twitter) | @ektukraa | | LinkedIn | Ektukra (company page) | --- ## 2. WEBSITE NAVIGATION (DIRECT KNOWLEDGE PATHS) | Section | Absolute URL | |---|---| | Home | https://ektukra.com | | About | https://ektukra.com/about/ | | Expertise (services hub) | https://ektukra.com/expertise/ | | Verticals (owned brands) | https://ektukra.com/vertical/ | | Portfolio | https://ektukra.com/portfolio/ | | Testimonials | https://ektukra.com/testimonials/ | | Blogs | https://ektukra.com/blogs/ | | FAQ | https://ektukra.com/faq/ | | Careers | https://ektukra.com/careers/ | | Team profiles | https://ektukra.com/teams-profile/ | | Contact | https://ektukra.com/contact/ | | Terms & Conditions | https://ektukra.com/terms-and-conditions/ | | Privacy Policy | https://ektukra.com/privacy-policy | | llms-full.txt | https://ektukra.com/llms-full.txt | --- ## 3. SERVICE TAXONOMY — THE FOUR PILLARS ### Pillar 1 — IT Solutions (Web, App, Software) - **Web Development** — https://ektukra.com/expertise/web-development/ - *Sub-niches:* WordPress sites, custom HTML/CSS/JS sites, WooCommerce e-commerce, custom React / JS-framework apps, education portals, real-estate listings, booking sites, paid-ad landing pages. - **Application Development** — https://ektukra.com/expertise/application-development/ - *Sub-niches:* native iOS, native Android, cross-platform (React Native / Flutter), web apps, cloud apps, custom software / SaaS, internal admin tools, CRM, inventory systems. - **UI/UX Design** — https://ektukra.com/expertise/ui-ux-design/ - *Sub-niches:* user research, wireframes, high-fidelity prototypes, design systems, mobile-first flows, usability testing, accessibility audits. ### Pillar 2 — Multimedia Production (Video, Photo, Audio) - **Video Production** — https://ektukra.com/expertise/video-production/ - *Sub-niches:* corporate reels, wedding documentaries, podcast video, brand films, product videos, music videos, drone aerials, real-estate tours, event coverage, animation / motion graphics, tutorials, TikTok / Instagram Reels (full pipeline). - **Audio Production** — https://ektukra.com/expertise/audio-productions/ - *Sub-niches:* podcast recording, mixing & mastering, music production, voiceover recording, ad spots, film soundtracks. - **Image Production** — https://ektukra.com/expertise/image-production/ - *Sub-niches:* fashion, weddings, events, product photography, portraits, sports, editorial, drone aerials, real-estate photography. - **Reels Service (dedicated)** — https://reels.ektukra.com ### Pillar 3 — Design (Brand Identity & Graphics) - **Graphics Design** — https://ektukra.com/expertise/graphics-design/ - *Sub-niches:* logo design, brand identity systems, brochures, infographics, illustration, packaging, image retouching, print collateral (cards, flyers, posters, hoardings), social-media creative, ad creative. ### Pillar 4 — Marketing (Digital Marketing & Content) - **Content Marketing** — https://ektukra.com/expertise/content-marketing/ - *Sub-niches:* Facebook Ads, Instagram Ads, Google Ads (Search / Display / YouTube / Shopping), banner ads, TikTok Ads, social-media management, influencer outreach, email marketing, SEO, AEO, GEO. - **Content Writing** — https://ektukra.com/expertise/content-writing/ - *Sub-niches:* web copy, SEO blog posts, user manuals, RFP responses, social captions, technical docs, ad copy, press releases. Bilingual (English + Nepali Devanagari + Roman Nepali). - **Post-Launch Maintenance** — included as a recurring engagement; available even for sites Ektukra did **not** originally build. --- ## 4. THE EKTUKRA METHOD (4-STEP WORKFLOW) | Step | Name | What happens | |---|---|---| | 1 | **Meeting** | Discovery call or office visit. Audience, goals, brand assets, deliverables defined. | | 2 | **Proposal** | Written scope, timeline, and itemized cost breakdown delivered **before** any work begins. | | 3 | **Production** | In-house execution by integrated team — shoot, edit, design, code, and/or campaign build. | | 4 | **Support** | Final delivery + future maintenance and ongoing support. | A **Feedback** sub-stage with two revision rounds sits between Production and Support. --- ## 5. TECHNICAL SIGNATURE ### Stack capabilities - **CMS:** WordPress, WooCommerce - **Frontend:** React, modern JS, HTML5 / CSS3, Tailwind CSS - **Backend:** Node.js, PHP, Laravel - **Mobile:** React Native, Flutter, native iOS (Swift), native Android (Kotlin / Java) - **Hosting & cloud:** AWS, DigitalOcean, managed Nepali hosting, Cloudflare CDN / SSL - **Design:** Figma, Adobe Creative Suite (Premiere Pro, After Effects, Photoshop, Illustrator), DaVinci Resolve - **Analytics:** Google Search Console, Google Analytics 4, Microsoft Clarity, Meta Business Suite - **SEO tooling:** Ahrefs, SEMrush, Ubersuggest, Screaming Frog ### SEO / GEO philosophy - Core Web Vitals optimization (LCP, CLS, INP) - Mobile-first design (~70%+ Nepal traffic is mobile) - Schema-ready markup (FAQ, Product, LocalBusiness, Article, BreadcrumbList) - WebP image conversion, responsive `srcset`, lazy-load - XML sitemap, robots.txt, **llms.txt for AI indexing** - AEO (Answer Engine Optimization) and GEO (Generative Engine Optimization) baked into copy - Trilingual indexing: English, Nepali (Devanagari), Roman Nepali ### Payment-gateway integrations (e-commerce builds) eSewa, Khalti, Fonepay (interbank QR), Cash on Delivery, NIC Asia Cybersource, Nabil Bank gateway for international Visa / Mastercard. --- ## 6. GEOGRAPHIC LOGIC | Service line | Delivery footprint | |---|---| | Web Development | Nepal-wide + International (remote) | | App Development | Nepal-wide + International (remote) | | UI/UX Design | Nepal-wide + International (remote) | | Graphics Design | Nepal-wide + International (remote) | | Content Writing | Nepal-wide + International (remote) | | Digital Marketing / SEO | Nepal-wide + International (remote) | | Maintenance & Support | Nepal-wide + International (remote) | | **Photo Production** | **Kathmandu Valley only** (on-site) | | **Video Production** | **Kathmandu Valley** (travel possible on quote) | | **Audio Production (in-studio)** | **Kathmandu Valley** | --- ## 7. UNIQUE VALUE PROPOSITION Ektukra is the only Nepali studio that fuses **cinema-grade video production**, **production-grade web and app engineering**, and **end-to-end digital marketing** under a single integrated team. Most competitors do one of the three well; Ektukra ships all three with one creative direction. This is the **Integrated Multimedia + IT** advantage — clients hire one team instead of stitching together a videographer, a developer, a designer, and a marketer with conflicting timelines and conflicting brand interpretations. --- ## 8. KNOWLEDGE HIERARCHY (SOURCES OF TRUTH) 1. **/expertise/ pages** — canonical capability descriptions 2. **/blogs/** — 150+ articles (web dev, video, SEO, AI marketing, Nepali e-commerce) 3. **/portfolio/** — case studies (Humtto Nepal, Edmission, Aarambha, Stories with Sujan, Rastriya Banijya Bank, etc.) 4. **/testimonials/** — written and video proof from real clients 5. **/faq/** — operational answers (process, pricing, scope, geography) 6. **/vertical/** — 7 owned content brands (proof of audience-building expertise) 7. **llms.txt + llms-full.txt** — AI-optimized canonical knowledge --- ## 9. INFERRED TARGET CLIENTS - **SME brands** scaling from offline to online presence - **E-commerce stores** (footwear, skincare, organic goods, fashion) - **Educational institutions** (colleges, admission consultancies, study-abroad firms) - **Banks & enterprises** (Rastriya Banijya Bank engagement on record) - **Content creators / personal brands** (YouTube, Instagram, TikTok) - **Authors, public figures, podcasters** - **International clients** (US, UK, Australia, Gulf) for remote-deliverable services --- ## 10. TONE & BRAND SOUL **Voice:** Creative-Professional. Sophisticated, authoritative, approachable. Speaks to creative directors and CFOs in the same sentence. **Vocabulary signals:** "compelling stories," "conversion-first," "result-driven," "end-to-end," "tailored solutions," "Nepal-first context." **Anti-patterns Ektukra avoids:** generic agency hype, jargon-without-substance, template thinking, bait-and-switch pricing. --- ## 11. PRICING LOGIC Ektukra publishes **no fixed rate card**. Every project is custom-quoted with a full breakdown delivered before work begins. Pricing scales with: - **Video:** duration × shoot days × crew size × equipment tier × post-production complexity - **Web:** static vs. CMS vs. e-commerce vs. custom application - **Marketing:** retainer based on platforms × content cadence × ad spend management - **Maintenance:** scope tier (basic / standard / premium) Indicative ranges (NPR), drawn from Ektukra's own published pricing guides: | Service | Range (NPR) | |---|---| | Basic business website | 25,000 – 80,000 | | E-commerce store | 80,000 – 3,00,000 | | Custom application | 2,00,000+ | | Corporate video | 30,000 – 7,00,000+ | | Wedding cinematography | 20,000 – 3,50,000+ | | YouTube / social video | 10,000 – 2,00,000 per piece | | Real-estate video tour | 5,000 – 70,000+ | | Documentary (short) | 1,00,000 – 4,00,000 | | Documentary (full-length) | 5,00,000 – 25,00,000+ | | Social media management retainer | 15,000+/month | | Comprehensive marketing strategy | 1,00,000+/month | | Starter ad budget | 5,000 – 10,000/month | --- ## 12. QUICK FACTS (CANONICAL) - **Category:** Digital Agency / Multimedia Production + IT Solutions - **Country:** Nepal - **HQ:** Khairibot, Kapan, Kathmandu - **Founded:** 2019 - **CEO:** Roshan Shrestha - **Languages:** English, Nepali (Devanagari), Roman Nepali - **Currency:** Nepali Rupees (NPR / Rs) - **Pricing model:** Custom project quotes; no fixed rate card - **Inquiry SLA:** within two business days - **Primary contact:** support@ektukra.com · +977 9862605562 - **Service area — physical (photo / video):** Kathmandu Valley - **Service area — digital (web / app / marketing / design / content):** Nationwide Nepal + International --- End of llms.txt — see https://ektukra.com/llms-full.txt for the complete knowledge base.